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May 2021 named “national consumption month” dedicated to boosting China’s...
While China is one of the nations that were able to recover the quickest from the pandemic, the Chinese economy still has largely suffered from the supply chain disruptions, regional lockdowns and a...
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The milk market in China: consumers’ perception of nutrition has sustained...
The milk market in China consists of concentrated milk, fresh liquid milk, ultra-high temperature processing (UHT) milk (also known as long-life milk), powdered milk and all other milks that come from...
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China’s baby wipes market is driven by consumption upgrade
The Chinese wipes market has grown dramatically, from three to seven billion US dollars from 2014 to 2019. In 2019, the growth rate reached 21.5%. China’s baby wipes market is the top segment of the...
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The olive oil market in China driven by health-oriented consumers
While extra virgin olive oil (EVOO) may be a staple in many countries’ cuisine, especially in southern Europe, it only has a very marginal use in China. Usually associated with foreign brands and...
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The Chinese shapewear market seeks comfort and quality in domestic brands
The Chinese shapewear market is the largest in Asia. According to QYResearch, from the consumer side, China’s shapewear market accounted for 18% of global sales in 2018. China’s huge market demand and...
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How the ice cream market in China became the biggest in the world
The ice cream market in China has witnessed steady growth over the past seven years. According to Chyxx, in 2021, the country’s ice cream industry was valued at 160 billion RMB, with a growth rate of...
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The sweet and bitter flavour of the Chinese chocolate market: what do Chinese...
When in 1980s chocolate was introduced in the Chinese market, enterprises had to face multiple challenges: the deficiency of proper distribution channels that guaranteed the right temperature during...
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The anti-aging market in China: a new growth point for the Chinese cosmetics...
Anti-aging products in the market have become more and more prevalent. Despite the ageing population, the consumer base of the anti-aging market in China is becoming younger and younger. With...
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Burberry in China: Sales increasing faster than any other region
Burberry Group Plc is a British luxury fashion house that distributes clothing, fashion accessories and licensing fragrances. Its distinctive tartan pattern has become one of its most widely copied...
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Bubbles, AI, and health-awareness: driving forces in the soft drinks industry...
The soft drinks industry in China is extremely popular. As of August 2023, it generated a revenue of more than USD 37.2 billion (RMB 266.8 billion) and it’s projected to reach more than USD 41 billion...
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